CPT

Tax Deductions for Gym Gear

Pat Darby, CFP®, EA
Pat Darby, CFP®, EA |
It is a common misconception that everything related to your fitness business is a tax deduction. In reality, there are some limitations and rules that you need to be aware of. Many think just because something is used “while running your business” ...
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CPT

How to Maximize Medical Tax Deductions for Fitness Entrepreneurs

Pat Darby, CFP®, EA
Pat Darby, CFP®, EA |
For most fitness professionals, the idea of deducting all their medical expenses might sound too good to be true. However, it’s actually a real perk built into their day-to-day operations. As a fitness entrepreneur, you can deduct 100% of your medical ...
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CPT online personal training

Online Personal Training: Learn How to Build Your Business

Keridon McMahon
Keridon McMahon |
Online personal training is now more relevant than ever. With the vast array of technological options and virtual training applications available, you can pivot to an online personal training business in a few relatively easy steps.
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CPT Sports Performance

Olympic Weightlifting to Enhance Sports Performance

Brian Sutton, MA, MS, CSCS, NASM-CPT, CNC, CES, PES
Brian Sutton, MA, MS, CSCS, NASM-CPT, CNC, CES, PES |
This blog was updated on February 23rd, 2022 with contributions made by NASM Master Instructor Kinsey Mahaffey. Olympic lifts and their variations have long been used as a strengthening technique to enhance sports performance.
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CPT spotlight

Drop Sets for Gains: Why This Lifting Format Works

Kinsey Mahaffey
Kinsey Mahaffey |
Strength training research points to the importance of training to muscle failure to maximize exercise-induced muscle hypertrophy (Willardson 2007). Many gym-goers use a standard horizontal load system, also known as a straight-set, to reach this goal.
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CPT Fitness Workout Plans Cardio

Peripheral Heart Action Training

National Academy of Sports Medicine
National Academy of Sports Medicine |
We know that weight loss or body fat reduction is largely based on a numbers game. And “working out” is a way of controlling the numbers (less calories in, more calories out and weight loss can be achieved).
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CPT Personal Trainer Marketing

How to Get Personal Training Clients: 7 Marketing Tips

Pete McCall
Pete McCall |
Why did you start your career in the fitness industry? Was it because you want to use your passion for fitness to improve others' lives? Did you experience a significant weight loss and want to help others do the same? Are you a former athlete who wants ...
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CPT spotlight

The Talk Test: An Underrated Fitness Tool for Personal Trainers

Kinsey Mahaffey
Kinsey Mahaffey |
There are endless tech options available when it comes to tracking intensity levels during a workout, but technology sometimes requires a learning curve, and it can be expensive.
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CPT Muscles

General Adaptation Syndrome in Fitness Explained

Kinsey Mahaffey
Kinsey Mahaffey |
The human body is amazing. It constantly responds to its external environment to overcome and thrive. If you picked up a slightly heavy dumbbell to perform biceps curls, using a weight that you could only perform 6-12 repetitions of and continued to do ...
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CPT

Blood Flow Restriction Training: A Fringe Training Method or Effective Practice?

Nicole Golden
Nicole Golden |
Blood flow restriction (BFR) training was initially developed in Japan in the 1960s and is also referred to as Kaatsu training. At first glance, BFR may appear to be an experimental and perhaps fringe training practice, yet it has received a lot of ...
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