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Building Your Personal Training Business with Edge

National Academy of Sports Medicine
National Academy of Sports Medicine
0
  As gyms temporarily adjust hours or suspend services, and we all protect our global health through social distancing, trainers are required to come up with creative alternatives to their regular in-person training. Because of the circumstances, virtual ...
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fitness business online personal training spotlight

Tax Considerations for Online Training

Shannon Weinstein
Shannon Weinstein
0
There is no question that the entire fitness industry has responded rapidly to the shift in working from home over the past couple of weeks. Within minutes, personal trainers and instructors were offering their programs, workouts, virtual fitness ...
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fitness business personal training business spotlight

How and Why to Launch a Website for your Personal Training Business

Sean Greeley
Sean Greeley
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Too many fitness professionals and business owners end up going down a rabbit hole when putting together a website. They waste a lot of time doing unnecessary things. Worse, they often don't take many actions that are required. Should certified personal ...
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fitness business fitness marketing social media

Use Social Media Marketing to Create More Meaningful Fitness Connections

Amanda Vogel, MA 0
Many fitness pros are growing tired of the social media “game” as we know it: posting pictures or videos to attract a lot of likes, complimentary comments, and a potential flood of new followers. As social media becomes more crowded with fitness-based ...
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Certified Personal Trainer Fitness fitness business Fitness Professionals fitness technology NASM Edge American Fitness Magazine American Fitness Magazine Fall 2019

Fitness Tech: It’s Time to Make It Your Business

Laura Quaglio
Laura Quaglio
1
As an early adopter of fitness technology, Ted Vickey, PhD, once conducted a survey of about 200 fitness professionals. “The thing that I found most shocking was that trainers use technology for themselves, but they don’t yet use it for their clients,” ...
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business of fitness Fitness fitness business fitness marketing fitness professional Fitness Professionals marketing American Fitness Magazine Fall 2019

Generational Marketing for Fitness Professionals

Cathie Ericson
Cathie Ericson
0
There are some things that most of your clients of any age can probably agree on. For example, burpees are unpleasant yet satisfying, and a playlist that includes Beyoncé can make just about any workout fly by. But you might find that your millennial ...
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business of fitness client lead generation Fitness fitness business personal training business NPE

Sharpen Your Focus to Attract the Best Personal Training Leads

Sean Greeley
Sean Greeley
0
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business of fitness client networking fitness business fitness professional networking

How to Build a Network That Will Consistently Deliver New Clients

Sean Greeley
Sean Greeley
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The strength of your business is equal to the strength of your network. Here’s what I mean… Many fitness professionals and personal trainers invest huge amounts of time learning their craft. They work hard to get certified, and then want to get down to ...
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business of fitness Certified Personal Trainer fitness business fitness marketing avatar customer persona

Creating a Customer Persona for Your Fitness Business: Reaching the Avatar

Josh Elsesser
Josh Elsesser
0
Running a fitness business is a unique venture. Whether it’s a personal training company, a fitness studio, boot camp or a full-service gym, there are aspects to running a business in the fitness industry that are specific to the fitness industry. Some ...
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business of fitness core values Fitness fitness business mission statement

Your Mission Statement: What is it, why you need it, and how to create it.

Josh Elsesser
Josh Elsesser
0
Why do you do what you do? Who are you trying to help? What specifically are you going to do to help them? These are some of the questions that you’ll need to answer to have a clear
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