Just about everyone has some sort of experience with the standard push-up. Some of us may even have nightmares from high school gym class and not being able to perform enough of these to meet the minimum for an “average fitness” rating. Some of us may even adore this exercise
Age is more than a number- it’s an opportunity to serve a growing population. Every day we are bombarded with statistics on seniors and baby boomers, and the customer potential they can bring. But what do trainers (or club owners) need to consider before they try to capture this market?
How are those goals coming along? Setting a goal is about making changes, looking at what is — in the here and now — and what we want it to be. Creating and committing to the path to get there is what makes for the challenge. Regularly evaluating progress can