Shirley Archer, JD, MA

Shirley Archer, JD, MA
award-winning certified trainer and best-selling author of 16 books, blends evidence-based research and traditional wisdom to redefine pathways for optimal aging. Reach her at shirleyarcher.com, @shirleyarcher (Twitter), @shirleyarcher (Instagram) and @shirley_archer (Pinterest).

Recent Posts

American Fitness Magazine trx American Fitness Magazine Fall 2020 spotlight

The Origins of TRX Training®: Creating a Global Training Brand

Shirley Archer, JD, MA
Shirley Archer, JD, MA
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  Originally published in the Fall 2020 issue of American Fitness Magazine. When Randy Hetrick “MacGyvered” the predecessor for today’s TRX® Suspension Trainer™ while serving as a Navy SEAL officer in 1997, he had no idea he was creating an entirely new ...
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How to Help Desk-bound Clients Thrive

Shirley Archer, JD, MA
Shirley Archer, JD, MA
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Originally published in the Winter 2020 issue of American Fitness Magazine. It’s likely that many of your clients spend the majority of their time sitting at a desk, staring at a screen. They then sit in their cars for a long commute. When they arrive at ...
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Certified Personal Trainer American Fitness Magazine

The Coach Approach

Shirley Archer, JD, MA
Shirley Archer, JD, MA
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Originally published in the Summer 2019 issue of American Fitness Magazine. What do you do when life throws you a curveball? Let’s say your program design doesn’t fit a client’s current mood or your class has participants with wide-ranging ability ...
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American Fitness Magazine American Fitness Magazine Fall 2017 Behavior Change

Force of Habit: How Behavior Change Science Impacts Success

Shirley Archer, JD, MA
Shirley Archer, JD, MA
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  Originally published in the fall 2017 issue of American Fitness Magazine Personal trainers know successful training programs require time, progression and individualization. Yet trainers often have clients who just don't achieve their goals-they fail ...
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