---
title: Health & Fitness Blog - NASM | Josh Elsesser
description: "Josh Elsesser is a passionate, dedicated Fitness Professional with 20 years of experience in the Industry. He holds multiple certifications from NASM including: Master Trainer CES, PES, and BCS. He currently owns Kinetic Strength, a corrective exercise and metabolic conditioning company in Southern California. He is also one of the founders of The Mastermind Project, a collaboration of successful Professional Fitness Coaches that are dedicated to providing business and professional development to trainers."
---

 

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# Josh Elsesser

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg)

Josh Elsesser is a passionate, dedicated Fitness Professional with 20 years of experience in the Industry. He holds multiple certifications from NASM including: Master Trainer CES, PES, and BCS. He currently owns Kinetic Strength, a corrective exercise and metabolic conditioning company in Southern California. He is also one of the founders of The Mastermind Project, a collaboration of successful Professional Fitness Coaches that are dedicated to providing business and professional development to trainers.

### Recent Posts

[![Blue water bottle placed on wood outdoor floor](https://blog.nasm.org/hs-fs/hubfs/Habit-Stacking--750x500.jpg?width=723&name=Habit-Stacking--750x500.jpg)](https://blog.nasm.org/fitness/habit-stacking)

[Fitness](https://blog.nasm.org/tag/fitness) [Behavior Change](https://blog.nasm.org/tag/behavior-change)

## [Habit Stacking – A Different Approach to Behavior Coaching](https://blog.nasm.org/fitness/habit-stacking)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  October 2, 2019

 As fitness professionals, it is our job and responsibility to provide the best opportunities for our clients to succeed in their goals. In addition to providing customized, individualized workout programs, many times, we seek to help change their ...

[Read More](https://blog.nasm.org/fitness/habit-stacking)

<http://www.facebook.com/share.php?u=https://blog.nasm.org/fitness/habit-stacking> <https://twitter.com/intent/tweet?url=https://blog.nasm.org/fitness/habit-stacking&text=Habit%20Stacking%20–%20A%20Different%20Approach%20to%20Behavior%20Coaching> <http://pinterest.com/pin/create/button/?url=https://blog.nasm.org/fitness/habit-stacking&media=https://cdn2.hubspot.net/hubfs/2494739/Habit-Stacking--750x500.jpg>

[![](https://blog.nasm.org/hs-fs/hubfs/Imported_Blog_Media/persona-iStock-177774465.jpg?width=723&name=persona-iStock-177774465.jpg)](https://blog.nasm.org/certified-personal-trainer/creating-a-customer-persona-for-your-fitness-business-reaching-the-avatar)

[CPT](https://blog.nasm.org/tag/cpt) [Personal Trainer Marketing](https://blog.nasm.org/tag/personal-trainer-marketing)

## [Creating a Customer Persona for Your Fitness Business: Reaching the Avatar](https://blog.nasm.org/certified-personal-trainer/creating-a-customer-persona-for-your-fitness-business-reaching-the-avatar)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  February 4, 2019

 Running a fitness business is a unique venture. Whether it’s a personal training company, a fitness studio, boot camp or a full-service gym, there are aspects to running a business in the fitness industry that are specific to the fitness industry. Some ...

[Read More](https://blog.nasm.org/certified-personal-trainer/creating-a-customer-persona-for-your-fitness-business-reaching-the-avatar)

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[![Small white blocks spelling out "Mission Statement"](https://blog.nasm.org/hs-fs/hubfs/mission-statement-iStock-482689031-750x375.jpg?width=723&name=mission-statement-iStock-482689031-750x375.jpg)](https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it)

[CPT](https://blog.nasm.org/tag/cpt) [Fitness](https://blog.nasm.org/tag/fitness)

## [Your Mission Statement: What is it, why you need it, and how to create it.](https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  August 29, 2018

 Why do you do what you do? Who are you trying to help? What specifically are you going to do to help them? These are some of the questions that you’ll need to answer to have a clear

[Read More](https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it)

<http://www.facebook.com/share.php?u=https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it> <https://twitter.com/intent/tweet?url=https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it&text=Your%20Mission%20Statement:%20What%20is%20it,%20why%20you%20need%20it,%20and%20how%20to%20create%20it.> <http://pinterest.com/pin/create/button/?url=https://blog.nasm.org/fitness/your-mission-statement-what-is-it-why-you-need-it-and-how-to-create-it&media=https://cdn2.hubspot.net/hubfs/2494739/mission-statement-iStock-482689031-750x375.jpg>

[![Two females running outside in a marathon](https://blog.nasm.org/hs-fs/hubfs/iStock-494700744-750x375.jpg?width=723&name=iStock-494700744-750x375.jpg)](https://blog.nasm.org/weight-loss-specialist/hormonal-balance-metabolism-exercise-can-positively-affect-hormones)

[Weight Loss](https://blog.nasm.org/tag/weight-loss)

## [Exercise Hormones: How Exercise Can Positively Affect Hormones](https://blog.nasm.org/weight-loss-specialist/hormonal-balance-metabolism-exercise-can-positively-affect-hormones)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  December 3, 2017

 There are four hormones that are critical to the success of your client’s weight loss program. Cortisol, insulin, thyroid, and the sex hormones (testosterone in men, and progesterone in women). When kept in balance, these hormones have the

[Read More](https://blog.nasm.org/weight-loss-specialist/hormonal-balance-metabolism-exercise-can-positively-affect-hormones)

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[![three people running on treadmills](https://blog.nasm.org/hs-fs/hubfs/meta%20conditioning.jpg?width=723&name=meta%20conditioning.jpg)](https://blog.nasm.org/fitness/metabolic-conditioning-moving-beyond-cardio)

[Fitness](https://blog.nasm.org/tag/fitness) [HIIT](https://blog.nasm.org/tag/hiit) [Training Benefits](https://blog.nasm.org/tag/training-benefits) [Weight Loss](https://blog.nasm.org/tag/weight-loss) [Cardio](https://blog.nasm.org/tag/cardio)

## [Metabolic Conditioning: Moving Beyond Cardio](https://blog.nasm.org/fitness/metabolic-conditioning-moving-beyond-cardio)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  May 11, 2017

 Metabolic conditioning is more than just cardiorespiratory exercise. As a fitness professional, you need to be able to design a conditioning program for your clients that effectively addresses their unique physiology, as well as providing them the ...

[Read More](https://blog.nasm.org/fitness/metabolic-conditioning-moving-beyond-cardio)

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[![trainer teaching a client how to design a weight loss program](https://blog.nasm.org/hs-fs/hubfs/201705_weight-loss-750x375.jpg?width=723&name=201705_weight-loss-750x375.jpg)](https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss)

[Fitness](https://blog.nasm.org/tag/fitness) [Weight Loss](https://blog.nasm.org/tag/weight-loss)

## [Program Design for Weight Loss](https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  May 11, 2017

 If you want to specialize in helping clients lose weight - our program will give you the necessary credentials for the job. Check it out here! A quick Google search for the topic of program design for weight loss provides well over 2 million results. ...

[Read More](https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss)

<http://www.facebook.com/share.php?u=https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss> <https://twitter.com/intent/tweet?url=https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss&text=Program%20Design%20for%20Weight%20Loss> <http://pinterest.com/pin/create/button/?url=https://blog.nasm.org/certified-personal-trainer/program-design-weight-loss&media=https://cdn2.hubspot.net/hubfs/2494739/201705_weight-loss-750x375.jpg>

[![Trainer assisting female client with barbell back squat](https://blog.nasm.org/hs-fs/hubfs/g.jpg?width=723&name=g.jpg)](https://blog.nasm.org/fitness/tracking-heart-rate-variability-help-manage-client-stress)

[CPT](https://blog.nasm.org/tag/cpt) [Fitness](https://blog.nasm.org/tag/fitness) [Sports Performance](https://blog.nasm.org/tag/sports-performance) [wellness](https://blog.nasm.org/tag/wellness)

## [Tracking Heart Rate Variability to Help Manage Client Stress](https://blog.nasm.org/fitness/tracking-heart-rate-variability-help-manage-client-stress)

![Josh Elsesser](https://blog.nasm.org/hubfs/Josh-Elsesser_avatar_1491247623-110x110.jpeg) 

[Josh Elsesser](https://blog.nasm.org/author/josh-elsesser) |  April 10, 2017

 Stress is one of the major contributing factors to over 60% of all human illness and disease1. So it’s not surprising that stress is also preventing your personal training clients from achieving the results that they are working so hard for.

[Read More](https://blog.nasm.org/fitness/tracking-heart-rate-variability-help-manage-client-stress)

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[1](https://blog.nasm.org/author/josh-elsesser/page/1)

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