Business of Fitness
Many people get into the business of fitness because they already have a passion for working out. Being a personal trainer gives you easy access to workout facilities and the ability to still focus on your own fitness goals, essentially making the gym your office. But why else should you
“I’m too busy! I don’t have the time to invest in marketing…” “I’ve tried marketing before, but I’ve never gotten good results…” “I wouldn’t even know where to start, it all seems so confusing…” Sound familiar? A LOT of fitness business owners have a hard time creating rock-solid marketing. You’ve
At a time when the need for qualified fitness professionals is at an all-time high, it’s hard to understand why so many instructors and personal trainers struggle to fill classes or find clients. As an industry, we are trained first to analyze the fitness professional’s choice of credentials, protocols, programming
Opening your own facility has a LOT of perks, but too many fitness professionals take the plunge without getting clear on their strategy. If you want to set your business up for success, you MUST follow these 5 steps before opening your doors.
In a world full of eye-catching, flashy, and often times over-the-top fitness professionals, how does one break out of the pack to gain a following in order to make a living in the fitness field? Start by following these six steps to establish your own personal niche and build your