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Business of Fitness

Business of FitnessFitness

The dream of every entrepreneur is to create a profitable business that gives them the freedom to live the kind of life they want. But if your pricing and packaging aren’t right, you’ll never achieve that dream. There are two common mistakes that fitness professionals make when it comes to

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Business of FitnessFitness Professionals

Keeping your sales funnel primed with new prospects is important for long-term success in the fitness industry. But, we have a problem. We’ve only been taught a few ways to get in front of new prospects and how we’ve been taught to ‘pick up’ clients is antiquated. What’s worse is

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Business of FitnessFitness

Now that your friends and family know you are a personal trainer, how can you politely and economically respond to requests for free training? 

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Business of FitnessFitness

There is ONE MISTAKE we see far too many fitness business owners making that’s incredibly painful to watch. And in many cases their business is going under (they’re currently broke) because… They are vastly UNDERCHARGING for their services. Undercharging can take many forms… charging too little, poor packaging, and incorrectly

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Business of FitnessCertified Personal Trainer

Many people get into the business of fitness because they already have a passion for working out. Being a personal trainer gives you easy access to workout facilities and the ability to still focus on your own fitness goals, essentially making the gym your office. But why else should you

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