Studio goers expect top-notch programming, superior customer service, and results. Therefore, the cornerstone of your studio’s success is providing each of these items consistently. While you may start out with a small but mighty team of fitness professionals making it easy to control the product you promise, expanding to
Keeping your sales funnel primed with new prospects is important for long-term success in the fitness industry. But, we have a problem. We’ve only been taught a few ways to get in front of new prospects and how we’ve been taught to ‘pick up’ clients is antiquated. What’s worse is
It’s time to refresh the idea of the comp training session if you want to land long term personal training clients. You, and your prospective clients, have to explore the real value behind the free session, beyond just the try before you buy mentality.
At a time when the need for qualified fitness professionals is at an all-time high, it’s hard to understand why so many instructors and personal trainers struggle to fill classes or find clients. As an industry, we are trained first to analyze the fitness professional’s choice of credentials, protocols, programming