Amanda Vogel, MA
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Amanda Vogel, MA

Amanda Vogel, MA, human kinetics, is a self-employed fitness instructor, presenter and writer in Vancouver, B.C. In addition to being a social media consultant, Amanda tests fitness gadgets, gear and clothes and writes about them on her blog www.FitnessTestDrive.com. Find Amanda at @amandavogel on Twitter and @amandavogelfitness on Instagram. She will be presenting workshops at #NASMOptima 2017 on: 1) social media’s impact on body image and the fitness message, and 2) social media marketing for fitness professionals.

Behavior Change and MotivationFitnessFitness ProfessionalsGroup Fitness

The easy part of being a fitness instructor or group trainer is welcoming regular participants into class each week. They’re familiar to us, and each other. We see them often enough to know a bit about them: perhaps their history with exercise/injury, their fitness goals, their occupations, etc. We’ve seen

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Group Fitness

As stereotypes go, you could say group fitness is the domain of women. Men are of course welcome. It’s just that, at many facilities, they seem to overlook group fitness classes as a viable workout option. But why? One good guess is the way group exercise is promoted, namely with

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Fitness

With January 1 more than a month behind us, you might be noticing that some clients are slipping in their devotion to pursue their New Year’s health and fitness goals. As a personal trainer, you’re already skilled at holding clients accountable and pumping up their motivation. But, hey, it doesn’t

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Certified Personal TrainerFitnessFitness Professionals

It’s possible to build a strong client base via social media, but like any type of fitness marketing, it requires time and a little strategizing. Here are five ways to get more clients to meet you on social while also attracting new prospects there.

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